“What You Should Know About This Publication”

“Your BtoB” was developed to make it possible for all businesses large and small to be able to display, in a descriptive ad, their business to other businesses in the area. Many of you are not in the position to be able to spend $2,500 on your own direct mail campaign or thousands of dollars a year in the yellow pages trying to get your products and services in front of thousands of businesses. Even if you were, this concept will save you thousands of dollars and in most cases will not be discarded when the owner of the company receiving it goes through his mail. This is a great reference for these businesses something they will keep around.

We produce a full color glossy 8.5”x11” book of local and maybe in some cases not so local businesses that do business in your area. Most likely these are services that you already are using but there are plenty of businesses in our community that you don’t even know exist, and you may be searching for that company somewhere else. Or maybe a certain company has something to offer that you NEVER even thought of using! These are just some of the aspects of this marketing program.

This publication is mailed directly to 5,000 local businesses which in turn can mean up to 20,000 readers or a whole lot more. That is just at 4 people per business. This next paragraph is why that can easily increase your businesses bottom line.

We have designed this website, where you will have the opportunity to offer an online printable coupon which comes free with your ad in this publication. Businesses and consumers will be directed to this website via your ad and the publication itself. We intend to be linked from other local websites for even more traffic. This, unlike a printed advertisement, enables you to change your offer often if you choose to do so. This way you are not stuck with that one offer you were able to give at the time of printing, but can update your offer as they change from time to time.

This is a no brainer even if your business doesn’t directly offer products or services to other businesses. Why? Because they are all consumers, no matter what you sell, service or do in your business, these business owners and their employee’s most likely use, do or need it themselves.